by RealPatientRatings | Jan 18, 2018 | Internet Marketing, Online Reviews
Consumers Are Changing. So Should We… By Marie Olesen People are becoming less likely to visit businesses’ websites after reading positive reviews — a 17% drop from 2016. BrightLocal, 2017 Are you experiencing declines in your website traffic and conversions? Do you...
by RealPatientRatings | Sep 28, 2017 | Internet Marketing, Online Reviews, Patient Experience, Patient Feedback
Getting Your Best Reviews By Marie Olesen Everybody wins — consumers and providers — when ratings and reviews accurately reflect what real patients think about their medical experiences. A new Ortho study explored rating and review methodologies. They compared scores...
by RealPatientRatings | May 10, 2017 | Internet Marketing, Online Reviews, Patient Experience, Practice Management, Uncategorized
Understanding Today’s Medical Consumer By Marie Olesen Are you looking for ways to understand and engage today’s perpetually-connected medical consumers? If yes, you need to understand what they want and how they want to buy it. Consumers prefer non-surgical...
by RealPatientRatings | Mar 10, 2017 | Internet Marketing, Online Reviews, Patient Experience, Patient Feedback, Reputation Management
The Five Stages of Ratings & Reviews By Marie Olesen Like many others in medicine, I’ve been frustrated by the inaccuracy and unfairness of the ratings and review environment. Good practices experience a great deal of angst over unfairly low scores. This response...
by RealPatientRatings | Oct 27, 2016 | Busting Myths Series, Internet Marketing, Online Reviews, Patient Experience, Reputation Management
Busting Myths with Marie Olesen Separating Fact from Fiction Myth #7: I can manage my reputation organically without a ratings and review strategy Busted: Not only do you need a strategy, but you need one that doesn’t exacerbate the problem I never thought I’d be...
by RealPatientRatings | Oct 13, 2016 | Busting Myths Series, Internet Marketing, Online Reviews, Patient Experience, Patient Feedback, Reputation Management
Busting Myths with Marie Olesen Separating Fact from Fiction Myth #6: My team and I know how to describe the quality of our practice and engage consumers Busted: What others say about you is 12x more believable and influential than what you say about yourself “Words,...