by RealPatientRatings | May 10, 2017 | Internet Marketing, Online Reviews, Patient Experience, Practice Management, Uncategorized
Understanding Today’s Medical Consumer By Marie Olesen Are you looking for ways to understand and engage today’s perpetually-connected medical consumers? If yes, you need to understand what they want and how they want to buy it. Consumers prefer non-surgical...
by RealPatientRatings | May 3, 2017 | Patient Experience, Practice Management
Pay It Forward By April Linden There is a wealth of research about the correlation between happy engaged employees and better workplace performance yielding higher profits: 2x higher customer loyalty* 2x higher productivity 2x lower turnover In fact, these companies...
by RealPatientRatings | Apr 26, 2017 | Online Reviews, Patient Experience, Patient Feedback, Reputation Management
Staying Competitive in the Millennial EraBy Marie Olesen Do you think of Millennial consumers as a blessing or a curse? As more pass the 30 mark, your response to their way of buying can create significant opportunity for your surgical practice. Or not. Forget the...
by RealPatientRatings | Apr 12, 2017 | Patient Experience, Practice Management
Magic is something you create By April Linden Disneyland is synonymous with the Happiest Place on Earth. For over 60 years, any mention of Disneyland brings smiles to the faces of those young and old. It’s difficult to almost impossible to have a bad experience at the...
by RealPatientRatings | Mar 20, 2017 | Online Reviews
“You can’t please everyone, and you can’t make everyone like you.” These words of wisdom from news anchor Katie Couric also ring true for medical providers: while you strive to offer all your patients the best possible care, it’s impossible to please every single one...
by RealPatientRatings | Mar 10, 2017 | Internet Marketing, Online Reviews, Patient Experience, Patient Feedback, Reputation Management
The Five Stages of Ratings & Reviews By Marie Olesen Like many others in medicine, I’ve been frustrated by the inaccuracy and unfairness of the ratings and review environment. Good practices experience a great deal of angst over unfairly low scores. This response...
by RealPatientRatings | Dec 29, 2016 | Online Reviews, Patient Experience, Patient Feedback, Reputation Management
Blockbuster verses Netflix Are we seeing the same in cosmetic medicine? So are you a Blockbuster or a Netflix? Back in 1999 I was an IBM Account Manager and one of my biggest customers was Blockbuster, the video rental company. They were a big customer for me and...
by RealPatientRatings | Nov 17, 2016 | Busting Myths Series, Online Reviews, Patient Experience, Patient Feedback, Reputation Management
Busting Myths with Marie Olesen Separating Fact from Fiction Myth #9: I can manage my reputation and grow my practice with 5-star ratings Busted: Stars alone can’t protect you or direct your practice growth We hear a lot about stars these days. Most people in...
by RealPatientRatings | Nov 3, 2016 | Busting Myths Series, Patient Experience, Patient Feedback
Busting Myths with Marie Olesen Separating Fact from Fiction Myth #8: Stats can’t help me improve my business Busted: Managing with performance data improves practice success I don’t know about your family but we watch multiple sports including baseball, football, and...
by RealPatientRatings | Oct 27, 2016 | Busting Myths Series, Internet Marketing, Online Reviews, Patient Experience, Reputation Management
Busting Myths with Marie Olesen Separating Fact from Fiction Myth #7: I can manage my reputation organically without a ratings and review strategy Busted: Not only do you need a strategy, but you need one that doesn’t exacerbate the problem I never thought I’d be...